The culture of surfing has been an unstoppable force in America and defines the iconic West Coast lifestyle in many ways during the raw and uncensored rebellious era it became a defining aspect of California living. It is the passion fuel behind one of the most successful sportswear manufacturers from the coasts of California, Hang Ten. 1960- The first boardshort with the power to outlast the rigors of surfing became an instant success along the coastline of California. It carried a logo of two golden feet, etched at the bottom of the trunks. The logo identified with its consumers, hanging ten which is a move where toes hang over the nose of a surfboard, arguably the best exhibition in surfing. Today that logo has embodied the culture and phenomena of sportswear in the Image and branding of Hang Ten. Surfer Duke Boyd and Seamstress Doris Boeck has had a long and successful journey since the creation of the first Hang Ten apparel. Hang Ten lives on the principle that it was established by surfers for surfers and has now expanded to a wider genre of comfort wear with shirts and outdoors apparel that is comfortable, edgy and durable. Hang Ten has emerged as one of the leading manufacturers in it’s field and in the process has promoted surf culture into the consciousness of its worldwide consumer base. Combining the best of action sports and an active lifestyle, Hang ten brings quality and value to all it’s products. These days you will find the creative footprints of Hang Ten stretching the boarders of active wear all over the world. Timeless and the passion for creativity and free spirit, Hang Ten embodies the culture of California Surf and has become a truly innovative inspiration for many.