Our theme this month is quite simply, New.
New Year, new resolutions, new fashions, a new direction, new goals, new adventures and new dreams! Out with the old, and yes you guessed it – In with the NEW!
This is a big year for us here at ZALORA, with many new changes on the horizon, the arrival of many great new brands to the site, and a flurry of fantastic new trends for 2014, as seen in this issue of our newly revamped, interactive ZALORA Magazine – there is a lot to look forward to!
For a taste of all the new things to come, lose yourself in our exclusive features this month. From our Red Hot Trend Report, special Blogger Spotlight feature, and our low down on what’s hot, and happening this month in Fashion & News Around Asia. We were inspired by the East this issue, with the auspicious holiday, Chinese New Year holiday that is fast approaching. Get into the celebratory spirit with our beautiful New Bloom fashion editorial, Far East inspired Beauty look, and festive accessories guide, in The Finer Details.
Don’t miss our action packed Men’s Issue this month featuring, the coolest Men’s Trends of the moment, Fashion Resolutions from four Stylish ZALORA men, and special guest appearance from model and TV actor, Allen Chen.
Enjoy the issue and Happy 2014
Gong Xi Fa Cai from us all!
TV PERSONALITY, MODEL, WRITER AND WINNER OF THE BRITISH STYLE AWARD THREE YEARS IN A ROW, ALEXA CHUNG IS A FASHION FORCE TO BE RECKONED WITH. HER DISTINCTIVE STYLE IS AN ECLECTIC BLEND OF MODERN, VINTAGE, CHIC, COOL, ANDROGYNOUS, FEMININE, HIGH STREET AND HIGH END FASHION . SHOP FOUR OF OUR FAVOURITE ALEXA LOOKS FROM ZALORA.COM.PH TODAY!
Working mandarin collars and cheongsam shapes into current cuts such as body-con and fit and flare, the collection also incorporates catwalk trends such as jacquard materials, lace and oversized oriental bloom prints.
A strong palette of auspicious reds and pinks in tones ranging from bright rose to darker wines are mixed in with fashion’s latest hues - electric blue, white and coral keeping the overall feel fresh and modern.
Avni Pundir, Head of Private Label, ZALORA said of the collection, “We wanted to create a collection of pieces that could be mixed and matched together cohesively for the entire festive period. Traditional Chinese wear is so effortlessly glamorous and stylish, and contours a woman’s body so perfectly. So, we took cues from the most beautiful aspects of a cheongsam for example, and reworked it to appear modern, yet still distinctly Chinese.”
ACHIEVE ASIAN APPEAL WITH THIS SPRING'S FRESH FACED BEAUTY LOOK
The beauty of Asia is on show this season. Explore and embrace the look of the East with our Asian inspired beauty feature. Discover the signature fresh and clean look, as seen on this seasons runways in New York, London, and Paris. Follow our six simple steps to recreate the look!
This month, ZALORA welcomes not one, but three amazing new footwear brands from the exotic shores of Brazil. Carpodate, Dumond and Lilly’s Closet are three international leading shoe brands making waves this month. With a unique range of styles and products, the three brands focus on quality and fashion footwear at an affordable price. Carpodate brings you luxury, sophisticated products with exceptional attention to detail. The style savvy, on-trend designs by Dumond are fashion forward and a must-have for every fashionista’s wardrobe. Whilst the contemporary, colourful and cosmopolitan collections from Lilly’s Closet ooze youthful, fun and fabulousness!
Carpodate, Dumond and Lilly’s Closet coming this month.
Wave goodbye to dark circles with the new Facial Treatment Essence Eye from SKII, the world’s leading skincare brand. A solution inspired by 10 years of research, the potent serum instantly reduces the appearance of dark circles and fine lines around the eyes. Used with Facial Treatment Essence, eyes look brighter and livelier by 40%.
Product is unavailable at Zalora.com.ph
Over the last three years Art Stage Singapore, an internationally recognized Art Fair, has become a global marketplace, attracting the world’s most influential private art collectors, corporate buyers and VIPs, and connecting them with leading international artists, galleries, global institutions and visitors. The event will be held once again at the iconic Marina Bay Sands from 16th – 19th January 2014. Art Stage Singapore has become a flagship cultural event in the region, and continues to grow and innovate year-on-year. Riding on the fair’s success over the past three years, Art Stage Singapore 2014 expects to welcome 40,500 visitors with 600 artists from 130 galleries. The 2014 edition will showcase numerous galleries from Singapore and the Asia Pacific region, reflecting the fair’s core Asian identity.
For more information visit here
Hong Kong Fashion Week is back for another year. Organized by Hong Kong Trade Development Council, it is one of the largest fashion events in Asia. This year, the fair which is in its 45th year, will consist of over 1,800 exhibitors from over 28 countries, showcasing Fall/Winter collections from the 13th- 16th January 2014 at the Hong Kong Convention and Exhibition Centre. The fashion week will feature nearly 60 events including runway shows and seminars, alongside the tradeshow.
For more details visit here
Don’t miss the Ati-Atihan festival in the island town of Kalibo, Aklan in the Philippines from 10th-19th January 2014. One of the highlights of the nine day festival, in honour of the Santo Nino (infant Jesus) the festival (fiesta) is a parade, a colourful event where celebrants paint their faces with black soot. Locals who perform in the parade also wear colorful elaborate costumes. It can be compared with Mardi Gras in other parts of the world. Experience tribal dances, non-stop rhythmic drumbeats and music with the many locals and tourists expected to attend the event.
For more information visit here
Offline Marketing Assistant
Having lived in Melbourne, I was, and continue to be inspired by how well Melbournian men are dressed – be it street style or dapper eveningwear.
I am proud to say I have no fashion regrets because I only wear the things I really like.
This year, I’ll be wearing more coloured chino shorts. Shorts that add a pop of colour not only look great, but also keep you cool in the perpetual summer that is Singapore!
The trend I loved in 2013 was 'boots with suits‘. The look is the ultimate combination of style and class, and a real classic look.
I regret wearing flip flops with jeans too often and will (try to) stay away from this look this year. Yes, it’s comfortable, but it is also lazy, shabby and mismatched at times!
This year, I will try to wear more colours. I plan to replace the jeans and flip flops combo with shorts and loafers.
The look I loved in 2013 was ‘The Great Gatsby’ Look. Nothing brought a soaring economy and great style into a larger party than a flashback of the roaring twenties!
I regret wearing sweat pants and plain t-shirts and will not wear them this year. Remember, you are what you wear.
In 2014, I will try to wear a bright bow tie as often as I can.
The trend I loved in 2013 was bright casual loafers because of how they make a serious outfit stand out.
I regret wearing too many plain, dark polo shirts last year, and will try to not wear them so much this year, especially as so many cool prints are on trend this season.
As I normally stick to quite simple, classic shirts, this year, I am going to find a way to wear floral prints!