Welcome to the ZALORA Voice of Customer Survey! Thank you for taking the time to answer this survey. We have a series of questions about your online shopping habits for different products. Your answers will be kept confidential and will not be used to identify you personally. The voucher code will be provided at the end of the survey upon completion.

DISCLAIMER: This survey is intended for moms only. If you have received this survey, our data show that you may have shopped or browsed from our Kids section regardless of customer profile or status. Please proceed ONLY if you are a mom.

Reviews Product quality, material Branding Sizing and Fit Sustainability Authenticity Discounts, promos, free Shipping Convenience, User Experience, Speed, Customer Service
Gift bundles / gift sets Discounts / promos / vouchers Free gift with purchase Free shipping Virtual fitting room / Virtual try-on Membership/loyalty program with added perks Specific brands and products
Zalora Kids Edamama Babymama Kids Company Lazada Shopee Others
Less than 1,000 per order 1,000 - 2,500 per order 2,500 - 5,000 per order More than 5,000 per order
Family and friends / Word-of-Mouth Reviews Social Media / Vlogs / Blogs Live selling / livestream Community Forums/Groups Online Search / Search Engines Others
Newborn/Infants (0-1 year old) Toddlers (1-2 years old Toddlers (2-3 years old) Preschoolers (3-5 years old) Kids (6-8 years old) Kids (9-11 years) Teens (12-17 years old)
Clothing Accessories Shoes Toiletries Toys Outdoor Gear & Outdoor Play Kids room / nursery room furniture Books & school supplies / online school materials Pantry items such as diapers, wipes, vitamins, milk, snacks Others
Yes I have purchased Yes but have not purchased No but I will check it out No and not planning to
Yes No
During the pandemic, I always purchase kids products online During the pandemic, I sometimes purchase kids products online During the pandemic, I purchase less kids products online The pandemic hasn’t affected my purchasing habits

And Why?


Thank you for completing this survey. We truly value the insights you have provided. This will definitely help in making ZALORA a better shopping destination for you.