Shopping online is meant to be about ease and efficiencyâ€”and now it finally is, with the launch of ZALORA, the Philippinesâ€™ first large-scale full-service e-commerce fashion site, carrying over 5,000 products and counting.
With over 35 million Filipinos registered online, it would seem to be a â€œdunk shotâ€ that fashion shopping online would be one of the major growth areas for business and commercial growth. After all, youâ€™d be merely coupling the fascination Filipinos have for social networking and going online, with our proclivity for fashion and shopping. Make it easy, make it convenient, and it would seem that our hearts, minds and pockets would follow, right?
Standing as the Philippines' first large-scale, full-service-e-commerce fashion site with over 5000 featured products, Zalora Philippines brings the true value of online shopping to Cebu, doing away with the "casually visiting online shopping lifestyle" practice most Cebuanos engage in from time to time.
Capitalizing on this shift in consumer behavior is Zalora (zalora.com.ph), the latest lifestyle destination for Filipino netizens. Safe and reliable, it presents a pleasurable shopping experience for individuals always on the lookout for new styles and trends.
More than just an online shopping resource, Zalora delivers excellent customer service to help the style-savvy shop with ease.
"As the shopping landscape changes with more and more Filipinos getting hooked on online shopping, Tattoo partners with Zalora to give our subscribers the best online shopping experience. With Tattooâ€™s fast and reliable internet connection, browsing and shopping through the catalogs of Zaloraâ€™s international and local brands becomes a breeze,â€ explains Dong Ronquillo, head of Tattoo Nomadic Broadband Services.
ZALORA Philippines â€” the countryâ€™s first fashion retail website carrying a wide range of local and international brands for men, women, and kidsâ€”helps you beat the holiday rush with its Gift Ideas tab featuring present-worthy items for everyone in your Christmas gift list.
â€œMobile advertising can influence and amplify what a company is doing in the traditional space,â€ said Out There Media country manager Rafael Alunan, pointing to the companyâ€™s successful work with online apparel store Zalora.
In the case of Zalora, the objective of the companyâ€™s mobile campaign was to maximize awareness of the brand, and to encourage subscribers to shop at the online store.