Casio Watches
Casio watches have always had a knack for making function look effortlessly cool. From the unmistakable retro digital face of the F-91W to the hard-wearing appeal of G-Shock, each design brings its own character—and plenty of everyday practicality. Whether you’re browsing Casio watches for men or choosing a Casio watch for women, there’s no need to choose between personality and practicality. Find your next favorite, from a vintage-inspired classic that slips neatly under a shirt cuff to a rugged statement piece built to take on more.
Casio’s Origin & History
Founded in Tokyo in 1946 by Tadao Kashio, Casio initially produced micro-mechanical components, including a popular ring-held cigarette holder called the yubiwa pipe. The profits from this early success funded the company’s expansion into computing, leading to the 1957 launch of the Casio 14-A—Japan’s first all-electric, relay-based compact calculator.
Casio’s pioneering expertise in compact electronics naturally paved the way for watchmaking. In 1974, the company introduced its debut timepiece, the Casiotron, which made history as the world’s first digital watch with an automatic calendar function. By adjusting to the varying number of days in each month, this early Casio digital watch signaled the brand’s ambition to build timepieces that did far more than simply display the time.
That multifunctional philosophy took a distinctly 1980s turn with the Casio C-80, a calculator watch that placed a miniature numerical keypad directly on the wrist. Suddenly, a Casio wrist watch could help you crunch numbers as well as keep appointments. In 1983, engineer Kikuo Ibe’s mission to build “a watch that doesn’t break even when dropped” resulted in the first G-Shock, the DW-5000C. Its innovative hollow structure and shock-resistant design redefined the physical durability of digital watches.
Casio followed this achievement in 1989 with the lightweight, budget-friendly F-91W, which became a global icon renowned for its long battery life and clean, minimalist aesthetic. For anyone drawn to a Casio classic digital watch, it remains an instantly recognizable example of the brand’s less-is-more approach. Casio broadened its reach in the 1990s by introducing the colorful, compact Baby-G series in 1994 and the outdoor-focused Pro Trek line in 1995, which incorporated sensor technology for tracking altitude, barometric pressure, and compass bearings.
Today, Casio’s collections continue to balance functional innovation with heritage designs. The G-Shock line puts toughness front and center, while the Casio Vintage and Classic series preserve the brand’s retro digital legacy. Edifice delivers refined metal cases and motorsport-inspired chronographs, and Pro Trek serves outdoor enthusiasts with specialized navigational tools. Modern Casio timepieces incorporate features including Bluetooth smartphone connectivity, step tracking, solar power, and full-metal G-Shock builds, while the brand keeps its most timeless digital designs in active production.
What Does Casio Offer?
| Category | Sub-brand / Collection | Series / Models | Features and Design |
|---|---|---|---|
| Main Sub-Brands | G-SHOCK | Casio’s flagship line of ultra-rugged, shock-resistant watches, built to withstand severe impacts, drops, and water exposure. | |
| Origin / 5600 Series | Classic square retro digital models. | ||
| 2100 Series (“CasiOak”) | Octagonal bezel design with analog-digital displays. | ||
| Master of G | Extreme activity models engineered for land (Mudmaster), sea (Frogman), and air (Gravitymaster). | ||
| G-SQUAD | Fitness and sports-oriented models with heart rate tracking and step counts. | ||
| MR-G / MT-G | High-end, premium metal-crafted luxury G-SHOCK watches. | ||
| BABY-G | Compact, colorful, and durable watches designed as a stylish alternative to G-SHOCK, featuring high shock and water resistance. | ||
| EDIFICE | Motorsport-inspired metal-cased analog chronographs, often featuring Bluetooth smartphone linking, solar charging, and high-precision stopwatch capabilities. | ||
| PRO TREK | Rugged outdoor and adventure timepieces equipped with Triple Sensor technology to measure altitude, barometric pressure, temperature, and compass orientation. | ||
| SHEEN | Elegant, dressy women’s watches featuring refined designs, metal bracelets, and crystal accents for formal or office settings. | ||
| General Casio Collections | Casio Vintage | A168, A158, and golden digital square models | Heritage retro designs inspired by digital watches from the 1970s and 1980s. |
| Casio Classic / Timeless Collection | F-91W and MTP/LTP series | Affordable everyday timepieces, including minimalist digital watches and clean analog models. | |
| Casio Sports | Functional, budget-friendly watches featuring step trackers, lap timers, and high water resistance for general fitness. | ||
| Duro / Marine | MDV Series, including MDV-106 “Duro” | Classic, durable dive-style analog watches featuring rotating bezels and high water resistance. | |
| Specialty Lines | Pair Watches | G-SHOCK & BABY-G or MTP & LTP models | Matching two-piece watch sets intended as gifts for couples. |
| Islamic Prayer Watch Series | Special digital watches featuring built-in qibla compasses and prayer time alarm notifications. | ||
| Wave Ceptor / Radio-Controlled | Timepieces with atomic clock synchronization via radio signals for automatic timekeeping precision. | ||
What Casio Watches Are Popular In The Philippines?
| Model | Key Specifications | Unique Selling Point | Official / Market Price (PHP) |
|---|---|---|---|
|
Casio “CasiOak” G-SHOCK GA-2100 Series |
Carbon Core Guard structure; 11.8mm ultra-thin case; analog-digital display; 200m water resistance; 48-city world time; double LED illuminator. | Lightweight and highly durable, with a versatile design that works with casual, streetwear, and formal outfits. |
GA-2100 Standard: ₱8,150 (MSRP) GA-B2100 (Bluetooth + Tough Solar): ₱11,850 (MSRP) |
|
Casio “Casio Royale” / World Time AE-1200WH Series |
Digital world map display; tracks up to 4 cities simultaneously; 100m water resistance; countdown timer; 10-year battery life. | A budget-friendly, feature-packed travel watch with a distinctive retro-futuristic look. |
Resin Strap (AE-1200WH-1AV):
₱2,830–₱3,090 Stainless Steel Bracelet (AE-1200WHD-1AV): ₱3,420–₱3,740 |
|
Casio Classic “God-Tier” Digital F-91W |
1/100-second digital stopwatch; daily alarm; hourly time signal; auto-calendar; built-in LED light; 7-year battery life; water resistant (30m). | Weighs just 21 grams and is known for its low cost, reliability, and practical everyday utility. | ₱1,220–₱1,550 |
|
Casio Vintage Steel A168WA-1 |
Chrome-plated resin case; adjustable stainless steel bracelet; ElectroLuminescent (EL) backlight; daily alarm; splash resistance. | Its vintage 1980s look pairs easily with streetwear, office attire, and casual outfits. | ₱2,760–₱3,070 |
|
Casio “Duro” / Marlin Diver MDV-106 / MDV-107 Series |
200m (20 bar) water resistance; anti-reverse rotating dive bezel; screw-down crown and case back; luminous hands and hour markers; date window. | Offers 200m dive-watch capability in a stainless steel body at an entry-level price. | ₱5,400–₱6,999 |
How To Spot Casio Watches Original Vs Fake
| Inspection Area | Check | Authentic Casio | Possible Counterfeit Signs |
|---|---|---|---|
| Digital Display & Screen Tests | “CASIo” Word Test |
For digital models such as the F-91W, A168, and AE-1200, press
and hold the bottom-right or right button for 3–5 seconds in
standard timekeeping mode. The screen should display
CASIo.
|
The watch may do nothing, show random symbols, or display the text immediately without the button being held. |
| 3-Button All-Pixel Test | On G-SHOCK and standard digital models, press the top-left, bottom-left, and top-right or bottom-right buttons simultaneously. The LCD should activate all segments or pixels, then cycle through test patterns or show the 4-digit module code. | The watch may not respond or may simply change the mode or time. | |
| Screen Quality & Backlight | Viewing Angle | Numbers remain crisp and readable when viewed at sharp angles. | Numbers fade, wash out, or show double ghosting when tilted. |
| Backlight |
F-91W: soft green LED on the left. A168: bright blue/green ElectroLuminescent (EL) panel. G-SHOCK: even dual-LED or Super Illuminator lighting. |
A cheap green or white side bulb may illuminate only one side, leaving part of the screen dark. | |
| Dial Text | Printing is sharp and aligned. Classic F-91W models may have tiny micro-printed details, such as the small “u” under “RESIST.” | Text may look faded, thick, blurred, or misaligned. Check for spelling errors such as “S-SHOCK” or typos in “Water Resist.” | |
| Sub-Dials & Analog Hands | Functional Sub-Dials | On authentic G-SHOCK models such as the GA-2100 “CasiOak,” the indicator hand at 9 o’clock points to the current day of the week. | The indicator hand may be fixed, decorative, or function incorrectly as a 24-hour dial. |
| Hand Finish & Luminous Paint | Genuine analog models have clean, two-tone hands with bright, evenly applied luminous paint on the tips. | Hands may be flat and single-colored, with weak or missing luminous paint. | |
| Build Quality, Case Back & Clasp | Case Back Engravings | Engravings are clean and deeply laser-etched. The 4-digit module number inside a rectangle should match the number on the box, manual, and tag. | Engravings may be poorly finished or the module number may not match. |
| Screws | Combination Phillips/flat-head screws have precise machining. | Screws may be oversized, cheaply made, or inconsistent. | |
| Strap & Buckle | Resin straps feel smooth, matte, and firm, without rough molding seams. The metal buckle is cleanly stamped “CASIO.” | The strap may have rough molding seams or an inferior feel, and the buckle stamp may be poorly finished. | |
| Weight | Authentic watches have solid internal components. | A watch that feels unusually light may have hollow plastic interiors or a cheap module. | |
| Packaging & Documentation | Matching Module Numbers | The 4-digit module code on the case back matches the code on the outer box barcode and the front cover of the instruction manual. | The module codes may be missing or inconsistent across the watch and packaging. |
| Manual & Warranty | The watch should include a multi-language manual and an official Casio international warranty card. | Packaging may be flimsy or unbranded, with a single-page instruction sheet containing grammar errors. | |
| Manufacturing Note | “Made in Thailand” or “Cased in China” on the back plate does not, by itself, mean a watch is fake. The supplied information states that most standard Casios and G-SHOCKs are assembled in Casio-owned factories in Thailand or China using Japanese quartz modules, while high-end lines such as MR-G or Oceanus are made in Japan. | ||
Shop Casio Watches At The Best Price Online At ZALORA Philippines
Casio watches prove that great design doesn’t need to shout. From retro digital icons to rugged G-Shock favorites, there’s a style for every kind of wrist—and the reliability to make it a daily go-to. Explore Casio watches and find the one that feels unmistakably yours.
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Are Items Sold On ZALORA Original?
Yes, items sold on ZALORA are 100% authentic and original products from brands. ZALORA is an authorized retailer for all the brands available on their platform. They work directly with both luxury designer labels and popular high-street brands to bring genuine products to consumers in the Philippines. They follow stringent procurement processes directly from brand suppliers and vendors to verify the authenticity of items they list for sale on their e-commerce site. Buyers can shop with full confidence knowing the sneakers, clothes, bags, and accessories displayed on ZALORA abide by respective brands' quality standards and are covered by manufacturing defect warranties. Shopping policies also guarantee buyers can return items suspected to be inauthentic for a full refund. Ultimately, ZALORA strives to provide a trusted, transparent online shopping experience where customers access true original products from fashion’s biggest names.
Casio Watches at ZALORA Philippines - FAQs
- Is Casio a Japanese brand?
- Yes. Casio was founded in Tokyo, Japan, in 1946 by Tadao Kashio.
- Are Casio watches a luxury brand?
- No. Casio is a mass-market brand focused on durability, precision, and affordability, though premium lines such as MR-G can cost thousands of dollars.
- Is Casio a cheap brand? Why are Casio watches affordable?
- Casio is affordable rather than low-quality. High-volume production, quartz technology, resin materials, and economies of scale help keep prices down.
- Are Casio watches expensive?
- Generally, no. Classic digital models can cost under ₱1,000, while specialized G-Shock models may range from ₱8,000 to over ₱30,000.
- Is Casio better than Fossil?
- Casio is known for durability and water resistance, while Fossil focuses more on fashion aesthetics and seasonal styles.
- What is a 'poor man’s Rolex'?
- The term traditionally refers to Tudor, Rolex’s sister brand. Affordable watches inspired by Rolex designs, such as the Casio Duro MDV-106 and Seiko 5, are sometimes given the nickname too.