Innisfree
There are skincare brands that shout, and then there is Innisfree: quietly confident, impeccably put together, and entirely comfortable in its own skin. Beloved for formulas that feel fresh, modern, and easy to wear every day, Innisfree has become a go-to name for beauty enthusiasts who want skincare that looks good on the shelf and works hard in the routine. For shoppers exploring Innisfree Philippines, the appeal is clear: thoughtful products, lightweight textures, and everyday essentials that make good skin feel achievable.
About Innisfree
Innisfree is a leading Korean beauty brand launched in 2000 by Amorepacific, and it is widely known as South Korea’s first naturalism beauty brand. Inspired by W.B. Yeats’ poem The Lake Isle of Innisfree, the brand was created around the idea of bringing the benefits of nature into everyday skincare. From the beginning, Innisfree built its identity around Jeju Island, using locally sourced ingredients such as green tea, volcanic clusters, bija, and cherry blossom. Its connection to Jeju runs especially deep through Amorepacific’s green tea farm, established in 1979, which later helped develop Innisfree’s exclusive Beauty Green Tea for skincare.
Over the years, Innisfree has grown into a global name in the K-beauty industry through its blend of affordable pricing, nature-based formulas, and sustainability efforts. Key milestones include the launch of its Empty Bottle Recycling Campaign in 2003, its first standalone store in 2005, and its international expansion beginning in Shanghai in 2012, followed by growth across Asia, including the Philippines in 2018. In 2023, the brand introduced a major rebrand under “The New Isle,” featuring a more modern identity, updated packaging, and a stronger focus on vegan and cruelty-free skincare. Today, Innisfree remains best known for bestselling products like the Green Tea Seed Hyaluronic Serum and Super Volcanic Pore Clay Mask, cementing its place as one of the most recognizable Korean skincare brands in the world.
Shop Innisfree By Category
| Section | Line / Category | Price Range | Key Ingredient / Product | Feature / Benefit |
|---|---|---|---|---|
| Skincare | Green Tea Line | ₱650 – ₱2,800 | “Beauty Green Tea” (specially bred for skin, with 1.67x more amino acids than regular tea) and Encapsulated Hyaluronic Acid | 72-hour hydration: Green Tea Seed Hyaluronic Serum penetrates up to 15 layers of the skin. |
| Barrier repair: Panthenol and Allantoin help soothe the skin while strengthening the moisture barrier. | ||||
| Ultra-lightweight, non-sticky texture ideal for the humid Philippine climate. | ||||
| Volcanic Cluster Line | ₱650 – ₱1,300 | Jeju Volcanic Clusters and AHA (Lactic Acid) | 98% sebum absorption: Super Volcanic Pore Clay Mask 2X is clinically proven to remove nearly all excess oil in one use. | |
| 9-in-1 pore care: targets large pores, blackheads, dead skin cells, and deep cleansing. | ||||
| Cooling effect that gives an instant refreshing sensation and helps tighten the appearance of pores. | ||||
| Retinol Cica Line | ₱1,600 – ₱2,800 | 95% Pure Retinol + Jeju Cica-Liposomlogy™ (Centella, Ceramide, and Hyaluronic Acid) | “Peeled-egg” finish designed to smooth skin texture and reduce post-acne marks. | |
| Low-irritant formula that is gentle enough for daily use, even on sensitive or acne-prone skin. | ||||
| Trouble cycle care: helps speed up skin cell turnover to prevent new breakouts. | ||||
| Jeju Cherry Blossom Line | ₱1,200 – ₱2,500 | Cherry Blossom Flavonoids and Niacinamide | Instant radiance: Cherry Blossom Glow Jelly Cream gives an immediate “glass skin” effect without looking greasy. | |
| Brightening: Niacinamide helps even out dull skin tones over time. | ||||
| Hydrating jelly texture that is bouncy, water-based, and absorbs instantly—ideal for those who dislike heavy creams. | ||||
| Makeup & Body Care | Oil Control | ₱450 – ₱900 | No-Sebum Mineral Powder | Uses Jeju minerals and mint to blot oil instantly. Can also be used as a dry shampoo for oily bangs. |
| Brightening | ₱1,600 – ₱2,800 | Vitamin C Green Tea Serum | Features a dual-vitamin C derivative to help fade dark spots by 4x in just 4 weeks. | |
| Anti-Aging | ₱1,800 – ₱2,800 | Black Tea Youth Ampoule | Uses Reset Concentrate™ to refresh tired, “night-shift” skin and provide antioxidant protection. | |
| Hand Care | ₱250 – ₱600 | Jeju Life Hand Cream | Features semi-wax technology that allows the scent to last like a perfume without feeling sticky. |
What’s Popular At Innisfree?
| Category | Product | Price | Features | Why It’s Popular in the Philippines |
|---|---|---|---|---|
| The "Holy Grails" | No-Sebum Mineral Powder | ₱450 – ₱750 | Known as the "oil-blotting paper in powder form." Uses Jeju minerals and mint to control sweat and sebum. | Perfect for the Philippine heat; often used as a dry shampoo for oily bangs or as a setting powder to keep makeup from melting. |
| Green Tea Seed Hyaluronic Serum | ₱1,690 (80ml) / ₱690 (30ml) | A "pre-serum" applied right after washing. Features Beauty Green Tea™ and 5 types of Hyaluronic Acid. | Its watery texture absorbs quickly without stickiness, making it ideal for layering under sunscreen in humid weather. | |
| Super Volcanic Pore Clay Mask 2X | ₱1,100 – ₱1,300 | Uses volcanic clusters to draw out pore impurities and AHA to exfoliate. | Highly rated for blackheads and "maskne" caused by humidity. | |
| Makeup & Body Must-Haves | Dewy Tint Lip Balm | ₱550 – ₱900 | A "your lips but better" balm with a sheer wash of color. | Baby Pink and Rose Brick are top-selling shades locally. |
| Auto Eyebrow Pencil | ₱170 – ₱350 | An affordable high-quality brow pencil with a flat oval tip for easy shaping. | Loved for creating a soft, natural "Filipina brow" look. | |
| Special Care Hand Mask | ₱100 – ₱580 | A glove-type hand mask that deeply softens and nourishes hands. | Often bought in bulk as gifts. |
Shop Innisfree Beauty Products At The Best Price Online At ZALORA Philippines
Innisfree is the kind of skincare brand that makes everyday routines feel a little more refined: uncomplicated, effective, and effortlessly modern. From an Innisfree face wash and Innisfree toner to an Innisfree serum, Innisfree moisturizer, and daily Innisfree sunscreen, each step is designed to bring ease and balance to your regimen. Whether you are drawn to the freshness of Innisfree green tea or the deep-cleansing appeal of the Innisfree volcanic clay mask, Innisfree remains a smart choice for anyone seeking skincare that is polished, dependable, and easy to love.
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Are Items Sold On ZALORA Original?
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Innisfree at ZALORA Philippines - FAQs
- Is Innisfree a Filipino brand?
- No, Innisfree is not a Filipino brand. It is a South Korean skincare and cosmetics brand owned by Amorepacific, and it is best known for using ingredients from Jeju Island, South Korea.
- What's The Difference Between Innisfree And Beauty of Joseon?
- Innisfree is better if you want everyday hydration and pore care inspired by Jeju-sourced ingredients. Beauty of Joseon is a stronger pick if you prefer Hanbang-inspired skincare and want a soft, radiant glow.
- Is Innisfree a luxury brand?
- No, Innisfree is not a luxury brand. It is considered a road shop brand, meaning it offers good quality skincare at affordable prices.
- Is Innisfree cheaper in Korea?
- Yes, Innisfree is usually cheaper in Korea. Prices can often be around 30% to 50% lower than in international markets.
- What are Innisfree’s top benefits?
- Innisfree is known for its clean beauty positioning, Jeju-inspired ingredients, eco-friendly packaging, and sustainability efforts such as reforestation initiatives.
- What is Innisfree’s best product?
- Its most iconic product is the Green Tea Seed Hyaluronic Serum, which is widely loved for hydration.